We are a group of developers, game designers, artists, animators and mathematicians

Virtually Sports launched in 2021 with a desire to develop virtual betting games that were different to what other suppliers in the industry were doing.

We didn't want to try and compete with other suppliers by developing versions of the same games that already exist. We wanted to innovate.

In 2022 we launched our first games, including in-play virtuals, something that is new to the industry.

We will also launch our VR games within 2023.

We have a small, but high quality team of developers, game designers, artists, animators and mathematicians working on our games.

While the company founder comes from a betting industry background, the rest of the team come from a variety of backgrounds.

We intend to keep on innovating throughout the coming years, and are always keen to speak to partners who would like to work with us.

In-play games


We designed our in-play games to be as similar as possible to real in-play betting events and therefore to provide a real in-play betting experience to customers.

Games last a similar duration to their real equivalents, we support a wide range of markets, we support cash out, live stats are published, and visualisations are designed to be similar to those that bookmakers typically offer for real sports.

We intend for the games to sit within the in-play section of our clients’ sites, not behind a ‘virtuals’ tab.

We can offer hundreds of thousands of events per sport per year.






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In-play virtuals FAQs

1How do the in-play games work?
All games are driven by our certified RNG (similar to what is used in standard virtuals or online casino or slot games). We slice our games up into 30-second segments, and RNG calls determine the result of each segment at the appropriate time. Our proprietary algorithms then update probabilities/odds for a wide range of markets based on those RNG results and upcoming segment probabilities. There is no ambiguity over how our odds are derived or how our games work, our method is transparent and provable, fair to customers, and our clients are certain to achieve margins in line with RTP settings (on single bets) over time.
2What do customers see?
We chose to offer simpler visualisations than standard short-format virtuals due to our understanding of how in-play bettors engage with the product. We don’t expect customers to dwell on one game for the entire duration, instead to navigate between games, therefore needing a quick, data-driven view of the action. The sample widgets above will give an indication of the type of visualisations available.
3How many events are available?
We currently have three sports live (soccer, ice hockey and cricket) with three more to launch very soon (tennis, US football and handball). Within each sport, we use a league format where all events within one league start concurrently, which we believe will help influence betting on multiples. Assuming five leagues are running for each sport, with a reasonable gap between each round of games, we get to just over one million total events in the year.
4What is configurable?
Everything within our games is configurable, for example: widget designs, league names, team names, team logos, scheduling of events, the markets that are offered, when markets are suspended, the margin/RTP applied per market, and in-game branding.
5How are the games integrated?
Our front-ends are embedded as JavaScript widgets, and all game data (odds, suspension messages, settlement messages) are delivered via JSON.

3D & VR games


We are also developing a range of 3D virtual betting games which can be delivered through a traditional video stream, or consumed by the customer through their VR headsets, allowing them to experience the events from a first person perspective.

Our 3D games are short format, with games typically lasting around three minutes.

The videos below show our cricket and baseball games.

Contact us